As technology develops, many companies and businesses are selling their products and services online. Logically, as we all search for everything we need today on Google, this is a great opportunity for companies to benefit and sell what they offer. However, the design of the website that some companies have plays a big role in the way visitors and buyers will look at the company itself.
If you are wondering whether is it time to redesign your website, we prepared some signs that will be helpful for you. However, if you decide after reading this article to change the design of your website, you need to pay attention and find a reliable and credible expert that will do this for you. If you are interested to find some, you should this website. The experts will do the rest of the job for you. After we made everything clear, let’s get to the point and find out the signs to redesign the old website.
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There could be no clearer sign that you should immediately start to redesign your website than feeling embarrassed to share it with others. As technology develops, websites become the representation and the true face of every company. If you do not have a properly design website, you can not sell your products and services you offer. Logically, no one will buy it! Having this in mind, you can conclude how important modern website design is important. If it represents your company, it represents you too as well. If you are not proud of your website, you should start changing that. When people see a well-designed website, they immediately think that you are a credible and reliable company. In that way, you will increase your popularity.
2. Outdated look
If you think that the design of the website is not important, you are wrong. That is the first thing people will pay attention to. No one will look further on your website, read content, and see what are you offering if the design of the website is old and outdated. Even though your website is completely functional, and offers all information that it’s supposed to, you will have a big problem if it does not look modern and fresh. People like to be attracted to some interesting and innovative things. Keep this in mind, and redesign your website. If people see your website is stuck in some older period, they will think the same thing for you too. More precisely, they will think you are not trustworthy, and they will think your products are old and less quality.
3. Is your site older than 5 years?
One of the signs that you need to redesign your website right away refers to the question of how long you have the website. There is no strict rule regarding this. However, if we take into consideration technology advances and the way Google ranks sites in the period of last years, it is logical that modern websites will have a lead. So, if your website is older than five years, you should definitely consider making it fresher with the redesign. Both you and your business will benefit from it.
4. Your website is not optimized for mobile
Let’s start with one interesting statistic. Many of you probably do not know this, but more than 50% of people are using a mobile device when they are on the internet looking for some content. When you have this fact in mind, you can understand that is not acceptable to have a website that is not optimized for mobile devices. The popularity of your website will decrease automatically. Logically, it is not enough that people can only see the content on their mobile devices. Instead, it should work properly and functionality as on the computer. In case people can not successfully use your website, they will go on someone else’s. That means you are giving your visitors to the competition. And the reason is your website! The excellent mobile experience is crucial for everyone these days, so solve this problem as fast as you can!
5. SEO
If you want to rank your website on Google, you need to consider SEO optimization. In that way, your site will be popular and many people will see it. If you did not consider this until now and optimize your site, this is the right time. Some of the things SEO includes are title tags on every heading, meta description, keywords, URL links, text attributes for images.
6. Your competitors have newer and better websites
Let’s be honest, if some of the previous things did not change your mind to redesign your website, this one will. Logically, for every business, authenticity is very important. You should do what is right for you and not follow other ideas. However, you need to check competitor’s websites in order to see how you can improve yours. Put yourself in the role of visitor and buyer. Logically, you will buy some product or choose a service from the company that makes an effort and invests to make a good website. If the competitor’s websites are looking better and function better than yours, you can make yourself a big problem. Do not allow yourself to go behind your competition. Instead of that, do whatever you can to improve your business.
7. Slow load time
The load time of the website something very important for all visitors to your website. No one would wait more than 4 seconds to load some page. People are impatient, and they will immediately go to check somebody else’s website that loads faster. If you notice significant drop-offs in traffic, that will be a clear sign that your visitors leave a page very fast. For that reason, you need to consider redesigning your website.
8. User experience
All visitors to your website are there to see some interesting content. If your site does not offer some valuable and engaging content, no one would stay there and read it. The experience of your visitors needs to be your top priority. For that reason, you need to consider how you can redesign your website and keep your visitors engaged. In that way, you will have a successful website.
9. Easy things are hard to handle
If your site is a platform difficult to work on, you need to consider redesigning it. More precisely, if it is very hard to do a simple task on your websites such as updating some event, adding a post, changing some information and details about product and service, you need to make changes. You need to think about how you can make your website platform easy to use and how you can redesign it.
Read Also: 6 Tips for Choosing the Right Digital Signage Software for Your Business
