If you notice that your number of followers is constantly changing, if you notice that you have 10 more followers at one time, and three hours later you have 6 fewer followers, that is completely normal. This shows that your account is alive and that, it is a process. Also, it is quite natural that not everyone will always like your content. Some people come to our account without some strategy, and some are just there for a purpose.
They want to participate in gifts, games, and then send us away. We also have an audience that at one point realizes that our content is simply no longer interesting to them and they click on Unfollow. So, let’s see what are the most common reasons that lead to stagnation or decline in the number of followers?
You post infrequently or too often
If you have noticed that you are losing followers, one of the reasons for that may be the schedule of posting content on Instagram. In addition to the quality of the content, it is very important to maintain the rhythm. If you publish at random, you do not give the audience a chance to get used to your work, and that is very important. Presence and constancy are key. But we should not exaggerate. By posting very often, to “jump” on the wall of followers non-stop, can have an unwanted effect and simply unfollow you!
Some statistics have shown that it is advisable to post 1-3 posts a day, while stories can be more frequent. The audience will introduce you to each new post more and more, and if they like your content, they will start sharing your content, reading you in more detail, commenting, becoming consumers as we strive.
The descriptions are not interesting
Great photos should and can interest followers, but the descriptions below those photos are what keep the audience going. If you find that you lose your Instagram followers after you post a photo, the text that follows it may be to blame.
You are not using the right hashtag
If you don’t use hashtags at all, you’re making a big mistake. If you use them, and you are not sure in their favor, you are mistaken. Now, hashtags can also be searched on Instagram, which increases the possibility that someone will come across your account while searching for them. Hashtags are good for any Instagram strategy. Don’t avoid them. If you don’t use them, you probably won’t lose your companions because of that, but they certainly won’t bring you new ones.
People are visual beings, and Instagram is a visual network. So, this is very important. Your resume must be interesting, different from the others so that when someone sees your account, they want to follow you and see more. Poor quality photos are something you will definitely not benefit from. Also, if you are posting multiple photos, keep in mind that they need to form one whole and be connected to each other in some way.
Instagram profile optimization
The profile needs to be edited so that you can clearly read on the front page who or what it is, what it does, where it operates… It is necessary to provide contact information on how to get the desired product or service, and of course a link to the official website.
However, first and foremost, the first and most important thing in gathering followers is the publicity of the profile. Care should be taken to exclude the “private account” in the options because instructed by experience, users are rejected if they do not immediately have the opportunity to view the content and get a brief picture of what each profile does.
What is the easiest way to increase the number of followers?
In theory, there are 5 ways to get someone to point out that you exist on Instagram. I will rank them from least important to most important:
- Buying followers
- Like photos
- Commenting on photos
- Sending profile
- Sending direct messages
Yes, this is one of the established methods of gathering companions, unless you are a world-famous celebrity so you don’t need this. Buying Instagram followers is no longer a taboo topic. Anyone who uses Instagram for professional purposes has had contact with the purchase of followers. Whether it’s buying Instagram followers from sellers or directly from Instagram, by sponsoring – the goal is always the same. Look at your Instagram account as your physical business. To build a business, you need constant investment, a lot of work, time, and patience. Success never happens overnight, but it is important to work smart and constantly. Learn more about it on this website.
By liking photos, you will gain the attention of the person you like only if there are not a large number of likes in the photos. This means: to have few followers, an unlocked profile, not so frequent photo posting. Your related likes will be noticed. The person will look at your profile and decide if they will follow you. This decision is influenced by several things, and the most important is the look and style of your photos. There is a much longer story here, and about that also on another occasion. Commenting is a particularly notable option and concerning everything, it makes the most sense. It will be noticed, you have the opportunity to express yourself, and from your writing style, you can attract not only the attention of the person you are commenting on but also others who are reading the comments.
Sending the profile brings with it a special degree of curiosity. “Look, someone followed me” always remains an action accompanied to the maximum. That is why many place their hopes in the strategy, and later in the strategy. Direct messages to the person you are not following are already too offensive style. However, this part of the strategy has especially liberalized the Instagram story where sending a direct message is one of the regular calls to action.