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You are here: Home / Social Media / How Much Does YouTube Pay for 100k Views

How Much Does YouTube Pay for 100k Views

September 18, 2025 by Verica Gavrilovic

Many video creators dream of monetizing their hobby. They often ask: 100k views on YouTube – how much money this can bring to you?

This article will reveal the specifics of revenue streams on the platform and ways to boost one’s profit. Readers will get to know how much they can earn when their video gets 100,000 views.

Factors That Affect YouTube Earnings

Source: cinemastersind.com

To make a decent YouTube income, it’s essential to:

  • Join the Partner Program of this platform
  • Run ads on your YouTube channel

Your earnings will depend not on how many people watched your custom content but on the audience of your ads. Some people purchase cheap real YouTube views to enhance this parameter. If a user blocks ads in their browser, the creator will fail to make an income on them.

To maximize one’s profit, one should pick a niche that is not too small. The more brands want to run their ads in it, the better. The advertisers’ activity increases before festive dates.

It’s crucial to have a large and active audience. People should not only watch the content but also react to it.

Viewers with premium accounts bring more profit to the creator. It’s because the platform shares a part of the premium fee with the channel owner.

The longer the video, the more ads it can feature. However, in this case, it’s more challenging to retain people’s attention till the end.

For this purpose, the content should be dynamic and emotional.

Understanding YouTube’s Revenue Model

The two crucial parameters that shape one’s YouTube earnings are:

  • Cost per mille (CPM). It’s the price per 1,000 impressions or ad views, without taking into account the YouTube revenue share.
  • Revenue per mille (RPM). It shows how much you’ll be allowed to put in your pocket after the platform deducts a fee of 45% from your revenue.

The higher these indicators, the better for the creator. The amount of the fee is fixed for all niches and locations.

Estimating Your 100K Revenue

Source: blog.bosswallah.com

One’s earning potential is determined by the chosen content niche, advertiser demand, and audience demographics.

The most rewarding niche is investment and finance — 100,000 views can bring a revenue of $1,000 or more.

Creators focused on gadgets and tech earn around three times less. The niches with the least impressive payouts are entertainment and food, which anyone can join without profound expertise.

English-speaking states like the USA, the UK, Australia, and Canada boast the most lucrative CPMs.

If your audience comes from such a location, you can expect to earn around $550 for 100,000 views, on average.

If your subscribers live in economies with a more modest pay capacity, your revenue will be much lower.

YouTube Partner Program Requirements

To become eligible for the program, one needs to tick four boxes:

  • AdSense account
  • Subscriber count starting with 1,000 individuals
  • Watch hours of at least 4,000 per previous year or 10 million views for the shorts feed in the last three months
  • Suitable geographical location — some countries are exempt from the program

Members can boost their YouTube monetization thanks to ads and premium revenue, super stickers and chats, as well as channel memberships.

How to Maximize Your YouTube Earnings

Source: subscribr.ai

Apart from ads, YouTube creators can use alternative methods of generating income.

  • Influencers can sell merchandise through third-party platforms. It can include, for instance, phone cases, clothes, and snacks.
  • Affiliate marketing suggests that the creator shares a link to a product or service. Each time someone completes a purchase through this link, the YouTuber gets a commission.
  • Thanks to brand deals, creators can promote products or services right in their videos. Normally, the advertiser pays a fixed amount of money to the YouTuber for that. The platform itself is not involved in the deal.
  • Sponsorships are the logical continuation of brand deals. If the YouTuber sells the company’s products or services well, they can become the ambassador for this business. The brand can buy outfits, gadgets, and other items for them. Just like in the previous case, YouTube doesn’t deduct its share from the amount of the deal.

Brands are selective about partnerships with content creators. They check how meticulously the person respects the community guidelines. They will analyze how you influence your niche audience and interact with them. Besides, it’s necessary to share common values with the brand.

This article provided the most basic information about making an income from YouTube. The more you explore the platform, the more details you’ll discover. Each case is individual, and the calculations too.

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