Ri Unconference: Sallie Robins - Science and the Media

About this video

Sallie Robins on the relationship between science and the media.

Should it be the media or scientists who control science in the media? Are the media responsible for educating the public about science? And how will science journalism be funded once everything is freely available online?

As a science publicist herself, Sallie Robins encourages the Ri Unconference delegates to consider the role of both the media and scientists in communicating science to the public.   

“What best serves the public interest? Are we better served by journalists doing the job of journalism - investigating, criticising, and getting to the truth? Or by scientists or institutions turning their own stories, so hearing it from the horse’s mouth?”